AI Insights · Timothy · July 2025
Top 5 Personalization Apps on Android in Belarus Q2 2025
Explore the performance of the top personalization apps in Belarus for Q2 2025, focusing on trends in downloads and active users.
In the second quarter of 2025, the personalization app market on the Android platform in Belarus showcased varied performance metrics among the leading apps. This analysis, based on data from Sensor Tower, highlights key trends in weekly downloads and active user statistics.
Yandex Browser with Protect maintained a steady presence with weekly downloads fluctuating between 2.7K and 3.3K. Active users showed a slight decline from 652K at the beginning of the quarter to around 645K by the end.
Themes - Wallpapers & Widgets experienced a significant rise in weekly downloads, peaking at over 4K in early June. This increase was mirrored by active user growth, reaching approximately 24K mid-quarter before settling at 22K.
Skizz - Drawing Together had a relatively stable download rate with minor fluctuations, ending the quarter with around 950 downloads weekly. However, active users decreased from 4.8K to under 500 by the quarter's end.
ThemeKit - Themes & Widgets showed consistent weekly downloads, initially at 1.5K and gradually declining to 700. Despite this, active users remained stable, peaking at 5.3K in mid-May.
Finally, WidgetKit-OS18 Themes & Icons saw a notable surge in downloads towards the end of the quarter, reaching 3.4K. Active users also increased, more than doubling to 2.4K by the end of June.
These insights provide a snapshot of the personalization app landscape in Belarus, with more detailed analysis available through Sensor Tower.